Jeff Fidyk, B.Comm.
President
I have been a Marketing Director, a National Sales Representative, a Marketing Analyst, a Sales Agent, and a Category Manager.
When it comes to marketing, I've done it all: Market analysis; marketing strategy; product development, procurement, purchasing; physical distribution management; sales forecasting; retail pricing and promotion strategies; B2B sales and sales management; product and category analysis; customer relationship management and new business development.
We all need to do our part.
Environmental Stewardship
For us that means designing products that will contribute to less waste due to their being made of sustainable inputs that will last for years to come and will not end up in the municipal landfill within two or three years.
It means selecting packaging materials that are recyclable and avoiding the use of plastic packaging.
Our Global Approach
Technology affords us the opportunity to work with highly qualified subject matter experts and service providers around the world, making us a global company from the supply and developmental side. Here are the countries where our SMEs and service providers hail from.